Objectway rolls out new digital wealth experience platform

Objectway has launched Conectus, its new digital wealth experience platform.

Objectway rolls out new digital wealth experience platform

Objectway, a provider of software and services to the EMEA investment management industry, has launched Conectus, its new digital wealth experience platform.

Conectus is a digitally enabled user experience and collaboration platform designed specifically for wealth and investment management firms. It provides a lean portal focused on front-end user interaction.

With Conectus, firms can tailor their online services to a range of investor styles-from self-directed to hybrid to full discretionary-while offering their clients an exceptional user experience.

Objectway chief product officer Alberto Cuccu said: “Conectus is a direct response to the challenge that investment firms face to attract and retain clients in an increasingly digital market. Conectus allows firms to appeal to today’s digital investors, who want online services that improve the user experience, reduce costs, and allow them to engage and collaborate with advisors on their own terms.”

Conectus is available in four different experience versions: Communications & Reporting Experience, Self-Directed Investor Experience, Prospect & Client Engagement Experience and Hybrid Advisory Experience.

These experience versions enable investment management firms to meet the diverse needs of their varied customer base.

Key features of Conectus include:

-Personalised user experience with navigation of customisable pages, search, collaboration and context-awareness powered by big data analytics.

-Client-advisor collaboration supported by video chat, document sharing, comment exchange, and co-browsing tools.

-Adaptive HTML-5 user interface with widgets that automate key activities.

-Omni-channel and omni-device support enabling a white-labeled and differentiated experience on smartphones, tablets and PCs.

Conectus was first introduced in April as a module within Objectway’s Wealth in One solution and is now available to the market as a stand-alone channel proposition.