Alphabet’s SME market appointments and app upgrade

Alphabet UK has appointed Gavin Davies to the newly created position of general manager for SME sales & distribution.

Alphabet’s SME market appointments and app upgrade

Davies joined Alphabet in 2013 to create and establish the company’s broker sales channel, Alphabet Partner. According to his LinkedIn, he previously held various roles at LeasePlan.

In his new role, Davies will coordinate all of Alphabet’s SME commercial operations in order to provide consistency in sales and service delivery across all of the channels in which the company interacts with SME customers.

AlphaGuide upgrade

Alphabet International has launched a reshaped version of the AlphaGuide app. The relaunched app is currently available in eight countries: Germany, France, Netherlands, Belgium, Poland, Luxemburg, Switzerland and the United Kingdom. Austria and other European countries are set to follow in the near future.

The company referred to real-life user journeys when defining the apps’ feature set. The resulting selection currently includes a mobility calendar with real-time traffic information featuring a function that tells the user when to leave in order to arrive at an appointment on time; service partner search with points of interests; access to leasing contract information; and damage report filing.

“To date, certain features have enjoyed particular success in specific markets. For instance, German users are fond of the automated driving license check, allowing them to easily verify any Germany-issued driving license on the app. In the Netherlands, users and fleet managers are enthusiastic about a feature that facilitates mileage reporting because the country’s tax code requires precise documentation of every journey. Both features considerably reduce the administrative effort of drivers and fleet managers, which in turn saves people time and companies money,” Alphabet wrote.

Versions exist for iOS, Android and Windows smartphones. The iOS and Android versions are compatible with the corresponding smartwatches.