Veoo introduces new mobile wallet solution
Veoo has launched a new mobile wallet solution that will enable brands to leverage Apple Wallet and Android Pay for mobile marketing.
The solution will provide marketers with a new way to create and deliver branded content like offers, coupons and loyalty cards to their customer base, across various online and offline channels.
The offering, which enables users to pay by phone, will also allow them to store loyalty cards, offers, boarding passes.
Additionally, the solution will enable marketers to create and design their own branded content, such as offers or loyalty cards, then distribute this content via a number of different channels, i.e. SMS, web, mobile ads and many more, the company said.
Veoo CEO Matthew Winters said: “These mobile wallets were built to help brands drive in-store visits, redemptions and ROI, and statistics suggest that the vast majority of customers say their opinion of a brand would improve if given opportunities to save offers and loyalty cards to Apple Wallet and Android Pay.
“We envisage the Veoo Mobile Wallet solution becoming the platform of choice for the UK’s most recognisable brands to set up, launch and measure mobile wallet programmes, as our solution gives marketers a holistic, full suite of mobile wallet capabilities to help them capitalise on mobile’s fastest growing channel.”