American Savings Bank taps Cetera to improve wealth management business

American Savings Bank (ASB) has signed an agreement to move its wealth management business onto Cetera Financial Institutions’ platform

American Savings Bank taps Cetera to improve wealth management business

Hawaii-based American Savings Bank (ASB) has signed an agreement to move its wealth management business onto Cetera Financial Institutions’ platform.

The partnership will enable the bank to offer more holistic client offerings such as enhanced financial planning and advisory services.

It will also enable the bank to better train and utilize its corps of financial advisers and licensed bankers selling investment and insurance products, according to a statement from Cetera.

Cetera added that the transition is expected to be completed in April 2017.

ASB executive vice president of marketing & business development Tab Bowers said: “Cetera’s understanding and preparation for upcoming regulatory changes, in whatever form they may ultimately emerge, gives us full confidence that we will not only be well prepared but will also be able to greatly enhance our client offerings and relationships.

“We look forward to taking advantage of Cetera’s many technological tools and resources, which will enable us to better analyze and optimize client information, thus providing our customers with a more fully integrated online banking experience. We also look forward to utilizing the multiple tiers of advisor engagement enabled by Cetera’s platform.”