Aviva launches interactive wellbeing app

Aviva launches interactive wellbeing app

Aviva launches interactive wellbeing app

Aviva has launched an app to help employees of corporate customers track and improve their overall health and wellbeing and better manage specific conditions and fitness priorities.

The app is available to Aviva’s large corporate customers, and has already launched to Aviva’s UK employees as part of a wider health and wellbeing programme. The app will be rolled out more widely to Aviva customers over time.

The Aviva Wellbeing app extends the insurer’s health propositions beyond health insurance, offering customers an opportunity to access free, personalised health information and data to make informed decisions about their health and wellbeing.

Customers will be able to identify and target their health and wellbeing priorities, such as sleeping better, lowering stress levels, losing weight or simply being more active.

Aviva Wellbeing has been developed in partnership with Tictrac, a digital health company based in London, with offices in the US and Singapore.

Ally Antell, Aviva UK health and protection product innovation lead said: “We are delighted that so many of our employees at Aviva have signed up to using the app, and are already using it to make improvements to their overall wellbeing.  We take the wellbeing of our employees very seriously, and the app is an important element of our wider health and wellbeing programme here at Aviva.

“Now available for our large corporate customers, and more widely next year, our experience at Aviva demonstrates that the app can offer an efficient and helpful way for employers to support their employees, and can contribute to a positive working environment.”