ING Vysya chooses Mindtree as strategic digital partner

ING Vysya of India has selected Mindtree as a strategic digital partner for its next generation mobility program.

ING Vysya, a private sector bank in India, has selected Mindtree as a strategic digital partner for its next generation mobility program.

As part of this initiative, Mindtree will enable ING Vysya to offer multi-channel and multi-platform banking experience to its customers while creating a digital roadmap designed to help the bank penetrate untapped markets with a simple yet differentiated service.

Leveraging this partnership, Mindtree conceptualized, designed and developd a retail banking hybrid mobile application to drive efficiency and engagement across multiple channels including Android, Windows, BlackBerry, J2ME and Website based platforms.

The new app is equipped with multi balance meter, shopping and deals, gift cards and cheque scan, making it more engaging and relevant to customers, thereby offering a comprehensive retail banking experience to customers, claims Mindtree.

ING Vysya CIO Aniruddha Paul said: “Our digital roadmap will help us level the playing field with our larger competitors by creating innovative and path breaking solutions for our customers.”

“Their domain and technology expertise with a clear strategic intent is critical in our journey towards mobility. We see large opportunities in developing these kind of applications for the rest of our business.”

With a team of nearly 10,000 employees, ING Vysya operates in retail, private and wholesale banking business and serves more than two million customers.